Google’s two conflicting goals
No structured training?
When you’re doing SEO for small business, you want to know what you need to be focusing on. SEO can seem daunting, especially if you’re running a small business. Fortunately, you have help. We will break SEO for small business down into three broad areas and help you focus on what you need to do. Ready? Let’s go.
Doing SEO and Search Marketing in general without doing Analytics is like trying a new diet and never looking in the mirror or stepping onto a scale.
During the last few months in developing Analytics App I’ve really “re-discovered” Analytics for myself. I thought I knew a lot about web analytics already, but then I really immersed myself into the topic and have learned a ton of new things, some of which I have yet to implement (because there really is so much you can do). I was also accepted to speak at SMX Analytics in Toronto, March 31 – April 1, 2009 in the “Up Close with Google Analytics” session, so I’ve been doing more and more to make sure I can give out some real substantive info during my presentation. (If you’d like to go to SMX Analytics, use SPEAKSA as a coupon code for 15% off!)
Creating a video can be an exciting way to add content to your site. Not only does it appeal to your customers’ visual senses, but it allows you to tell a unique story or point of view that can draw them in. While everyone knows that first rule for creating a video for the web involves quality and value for your customers, there are other things that you can do in order to optimize your video for SEO purposes. Use the following hints as strategies that will help your video rank higher on search engines.
You don’t have your small business online. Why? What’s stopping you? There are many proven reasons why it’s important to have your small business online. In this blog post, we’ll focus on five. The truth of the matter is if you don’t have your small business online, you are missing out and a lot of potential customers. That’s the bottom line and it definitely affects your bottom line.
YouTube presents video content in a social setting, giving you valuable marketing opportunities. Learning how to create and publish videos on YouTube requires a minimum level of expertise, but harnessing the power of videos requires SEO skills that differ from the skills necessary for traditional SEO.
You’re working on your search engine optimization (SEO). You’re working hard on it. How do you know if your SEO is successful or not? Successful SEO is not always clearly evident so we’ll give you some things to look at so you can see some measurable results. This will help you determine if you’re engaging in successful SEO and, if not, we’ll tell you that you need to step up your game.