Category Archives: Learn SEO

The Paradox of Choice — How to Narrow your Options of SEO Techniques and SEO Strategies

As you research SEO techniques and strategies, it’s easy to blow a gasket. Hop from blog to blog on this stuff, and you will be inundated with facts, figures, promises, and warnings. Build content. Get inbound links. Submit to directories. Be on social networks. Twitter your brains out. So on and so forth. And that’s […]

6 Steps to Effortless SEO

What’s the easiest way to make fast cash with search engine optimization (SEO)? If we knew that, we would be too rich to lower ourselves to write blog posts like this.

SEO: If you can’t do it at all, what do you do?

SEOs typically find themselves between Scylla and Charybdis. On one hand, you absolutely, desperately, 100% must leverage the power of the web for your business through some dynamic SEO strategy. On the other hand, you can’t possibly master all of the tactical nuances of things like Facebook marketing, twittering, website building, PPC advertising, and the […]

Learn SEO Basics: Internal Anchor Text

This is one of those things that is somewhat obvious but often overlooked when doing SEO. I’ve discussed previously about Anchor Text for Backlinks, but what about the anchor text of links between the pages of your site? To prevent from boring you, I will be going beyond the lecture about not using links with […]

Don’t be a Victim of Online Fraud

Due to all the mortgage fraud around here, and throughout the country, there have been public service announcements popping up, to better “educate” us about the dangers of fraud. Fraud seems to be a part of life, with new ploys being developed all the time to take advantage of trusting individuals. The last comment of […]

Showcase of the Best Search Engine Marketing Posts

Learning all there is to learn in Search Engine Marketing is no easy feat. There’s no real text book, and if there was it would be outdated right after it was published I’m sure. The best place to get the best information in Search Marketing is from immersing yourself in the blogs of SEO and […]

What I learned from PubCon 2007

You can read all about the PubCon sessions, but you may not have enough time to go through each session. Plus, just by reading the recaps it’s tough to find the gems, the nuggets of knowledge, that were shared. So…I thought it would be helpful to share with you what stood out to me as […]

In SEO – Be A Tortoise, Forget the Hare.

On Aaron Wall’s site www.seobook.com, Aaron Wall makes a statement which makes me chuckle every time I read it, not because it isn’t somewhat true, but because I can imagine how it must drive others crazy. Aaron states,

Learn SEO Basics: Long Tail Keywords

As you’re learning about search marketing and SEO, you will definitely run into the phrase “the long tail”. Let’s turn this odd term into a familiar one by looking into long tail keywords.

Image Isn’t Everything, But It Is Something.

Taking a look at the corporate logs in the image to the left, how do you feel about those brands? Do you feel anything? Much in marketing is focused on influencing the public’s perception of our companies, our products and our brand. We want others to think our products/services are high in quality, a good […]