The Importance of Social Media for SEO
The way that Google ranks websites may be quite complex, but one thing is for sure these days: your social media marketing and SEO are
The way that Google ranks websites may be quite complex, but one thing is for sure these days: your social media marketing and SEO are
With mobile internet browsing slowly overtaking desktop and laptop browsing, business owners and marketing experts alike are switching to mobile ideas that can revolutionize how search engine
Google recently released a new search algorithm known as the Google RankBrain, and many people are already asking questions about it. The main purpose of
Mobilegeddon sounds pretty scary, right? But should you be scared? Absolutely! If your site is not up to speed on being mobile friendly, it’s time to
With all the changes in the Google algorithm over the years, one thing has remained consistent when Google determines the quality or relevance of a
SEOs come in all colors. The black hats game the system. The gray hats sort of game the system. The white hats play by the
Doing SEO is hard. It’s long. It’s challenging. It’s technical. There is so much out there that you don’t know. Tap into any informed blog
The forces of order and chaos are always at war, as anyone who has read (or watched) Lord of the Rings or Tim Burton’s new
SEOs tend to get infatuated with the latest tricks and techniques published on the hottest blogs. And while it’s enjoyable (and often extremely useful) to
What is a “core competency”? Simply put, it is the kind of work that you do best. We all wear multiple hats at our jobs.
As you research SEO techniques and strategies, it’s easy to blow a gasket. Hop from blog to blog on this stuff, and you will be
Your SEO process is jammed. You want to speed things up, get things moving down the pipeline, and delegate the grunt-work that’s gobbling up your
You used to make fun of bloggers, didn’t you? Even up until a few years ago, the “blogosphere” was seen as the last refuge of
So you want to go broke on the Internet? The good news: it’s easy. This article will provide a step-by-step way of burning through massive
What’s the easiest way to make fast cash with search engine optimization (SEO)? If we knew that, we would be too rich to lower ourselves
As an entrepreneur and SEO professional, you crave credibility and good relationships. This is all well and good. To nourish any business relationship, you should
SEOs typically find themselves between Scylla and Charybdis. On one hand, you absolutely, desperately, 100% must leverage the power of the web for your business
Enough with the schtick about persistence, dedication, strategy, and patience. You want a fast acting SEO solution and you want it bad. While battle proven
Links. They are a key currency for any great SEO campaign. But how do you get them? Who do you get them from? How much
Every so often I read a blog post or article that really impresses me, and that happened this morning with Tamar Weinberg’s (@tamar on Twitter)
SEO is rough, let’s face it. One minute, you feel like you’ve found the key to long-term wealth and high keyword rankings. The next minute,
It is a cliché in the SEO world that “content is king” – that to feed the hungry search engine beasts of Google, Yahoo!, and
As many of you know, Michael and I have put a great deal of time and effort into building SoloSEO as an important service, a
As some of you know, I have recently been trying to get into Twitter. It has been a very interesting ride. I have met many
I’ve been inspired today by a post written by Demian Farnworth entitled: What a Cocky CEO Can Teach You About World-Class Blogging. The post was
In my attempt to learn and grow, I have really focused on being a participant of Twitter the last week. It isn’t something I am
The Big 3 search engines have agreed on a meta tag standard for identifying a page’s “permalink” or “Canonical URL”. One problem a lot of
We’ve developed a new iPhone app that I think you and all SEOs with iPhones will love. The new Analytics App for the iPhone and
If you haven’t immersed yourself in a bunch of SEO reading but really want to push yourself to get into SEO, I’d highly recommend attending
I’m a huge Dilbert fan. The artist, Scott Adams has a way of just nailing real life business things right on the head.
For anyone starting out in SEO, or looking to sharpen their skills, it can be overwhelming the number of resources to digest.
I have to be completely honest going into this, I am not a big fan of Facebook for personal use. I had a personal Facebook
Launching “Link Bait” is a new and popular strategy for gaining traffic and links (and hopefully conversions), but one of the problems is that one
Small business owners going online need to consider just how local their keywords need to be when creating their content. If I was a business
I have blogged here regularly in the past, I could easily see blogging was a pretty great idea, especially to generate new content for a
If you have hired an SEO firm, you may not know what to look for to check and see if your SEO firm is working
An excellent report on factors that affect rankings in local search was released today by David Mihm (davidmihm.com and @davidmihm). I was happy to participate
Twitter has become a part of my every day life. When I first tried it, I thought it was a complete and utter waste of
Twitter has become a great place to network, vent, and share links, including your own blog posts. But how do you quantify the traffic you
Andy Beal at MarketingPilgrim.com opened up the 3rd annual Search Engine Marketing Scholarship, open to anyone who wants to write an article about SEO, PPC,
LiveTwitting is a new way to cover conferences, events, and meetings using Twitter and LiveTwitting.com. With the ease and simplicity of Twitter, you can cover
In case you were concerned with your blog, like I was, with a mass exodus of Feedburner subscribers, @AndyBeal helped me figure it out this
I was trying to figure out for sure if Mother’s Day was this Sunday or the next, so of course I went to Google. Thankfully
Although I’ve known it all along, these three words sunk into my mind during a business meeting last night: “Content is Forever“. I thought of
International SEO has been a topic at recent SEO conferences, and one that we’ve discussed here before. One aspect of doing International SEO is having
I’m excited to announce a new free service I developed for local businesses, LeaveFeedback.org. Local Search is one of the newest verticals in the search
With the SearchMe beta announced last week, and my invitation to participate arriving today, SearchMe.com has arrived to change up the playing field of Search
All the major search engines (Google, Yahoo!, MSN/Live, and Ask) use the XML Sitemaps protocol for getting URLs from websites. Of course they all still
Michael and I had the opportunity to attend the SMX (Search Marketing Expo) last week in sunny Santa Clara, CA. It was a shame to
Some exciting things have been happening in the world of search. At SMX West last week, Yahoo! announced their Open Search Platform. This was the
Everyone’s always looking for a free backlink with lots of link juice, and I’ve got a great one for you (not nofollow’ed either). Although the
This is one of those things that is somewhat obvious but often overlooked when doing SEO. I’ve discussed previously about Anchor Text for Backlinks, but
Due to all the mortgage fraud around here, and throughout the country, there have been public service announcements popping up, to better “educate” us about
Learning all there is to learn in Search Engine Marketing is no easy feat. There’s no real text book, and if there was it would
With the Presidential primaries well under way, it’s time for a follow-up to my March 2007 post about how the Presidential candidates rate for SEO.
I created a new site on Friday, and by Saturday exactly 24 hours later it was in Google’s Index. I posted about this just over
From the folks at SEO to you and yours, Merry Christmas. It’s a time to not only remember what the reason for the season is,
Michael Gray doesn’t know who I am, I don’t expect him to. We sat next to each other one day at lunch during Pubcon, he
You can read all about the PubCon sessions, but you may not have enough time to go through each session. Plus, just by reading the
We had a great time at PubCon and I got several great gems and tips for SEO and SEO tools. Many of you conference goers
There has been much speculation about how personal and local search, which I term “Specialized Search,” will affect search marketing strategies in the future. Although
Instead of showing you restaurants, hotels, and stores related to your keyword search, now Google automatically knows where you are at. How?
If you’re not going to PubCon, you’re missing out on a great conference. Aaron and I will both be there again this year, and we’d
Most SEO’s will advise you to buy an existing site/domain (lots of age benefit), but there are times when you need to start from scratch
The other day we were leaving a soccer game for my 6 year old boy. My 2 year old wasn’t quite happy with her perceived
How do you measure the success of your content strategy? How do you compare your website’s growth with your competitors?
Meta Tags were once a major player in SEO. With the advancement of search engine algorithms, meta tags become less and less significant. The description
On Aaron Wall’s site www.seobook.com, Aaron Wall makes a statement which makes me chuckle every time I read it, not because it isn’t somewhat true,
Recently I noticed a few backlinks to our blog coming from HitTail, a long tail keyword tool. Instead of being some spammer that puts up
As you’re learning about search marketing and SEO, you will definitely run into the phrase “the long tail”. Let’s turn this odd term into a
Taking a look at the corporate logs in the image to the left, how do you feel about those brands? Do you feel anything? Much
Earlier this year I wrote about Doing Good As LinkBait, specifically about a movie theater company giving a discount to our troops. Last week I
Michael Martinez has a great blog called SEO Theory and recently wrote about the myth about search engines favoring large domains. When I read this
If you are a small business and you don’t read the Small Business SEM blog, it’s time to start. Matt McGee is one of my
A good portion of our blog readers are small business owners looking to grow their business by expanding their online efforts, or just getting started
The simple answer is yes, there are times when the customer is wrong, but that doesn’t really matter much in the end. We still have
Patrick Gavin of TLA and some others launched SketchCast.com today, and I was in on the beta testing. I created a SEO tutorial that helps
I took up running about a year and a half ago, starting with a 4K. I’m hoping next year to run the St. George marathon
Even with the best SEO tools at our finger tips, our sites cannot perform well if we don’t optimize our sites to perform within specific
A good friend of mine, Thayne Peterson, called up yesterday and asked what he should do with his website to just help it perform a
Marketing, in whatever form, is all about the experience. This is the why behind how link bait and viral marketing work.
Much of a discussion on marketing can be broken down into what is termed “The Marketing Mix, or the 4 Ps” namely; Product, Price, Place,
You have probably tried Google’s “I’m Feeling Lucky” button before. But what if you based your business and purchasing based solely on getting the first
I just moved to Southern Utah (hence the lack of posts). We found a nice local furniture store, Boulevard Home Furnishings, that everyone calls “The
There has been some post and comments lately which have expressed frustration with Google’s attempts to discount the referral power of links purchased to bolster
To small business owners, SEO cannot be seen as the “end all – be all” to their potential success, but it rightfully should be considered
Mike Moran’s post today, entitled Should Small Business Ditch the Web? discusses, well… I was going to say an “interesting point,” but I think instead
You may have noticed a little slow down in our blog posting rate. I’ve been finishing my degree and it has been crunch time for
To really get an understanding of what good content is about and why it is so important, Copyblogger is a great site to visit. I
Big news for small punctuation! SERoundtable.com reports that underscores will now be treated as word separators as hyphens have in the past. This might mean
What happens if you leave your title tag blank? It’s a bit embarrassing, but I developed a site for a friend years ago and after
I’ve been diving into domaining activities recently, mostly reading, some bidding, and some buying. It is a very interesting field, and it opens a lot
The Googlerithm is the “Google algorithm”, rolled into a single, catchy term. Ask a programmer what algorithm means, and he’ll probably tell you something like:
Jakob Nielsen at UseIt.com has posted a thorough, authoritative article titled Write Articles, Not Blog Postings. I highly recommend the read for anyone who has
Just over a year ago Danny sullivan said “Look out Wikipedia, Here Comes Yahoo! Answers”. Yahoo! Answers is becoming not only a great resource, but
One of my early posts to the SoloSEO blog was How to Get Your Web 2.0 Brand Past the “Did you Mean” in Search, and
You’re either sick of hearing about the iPhone or you eat up anything said about it. I have gadgetitis, and so does Aaron, so we’ll
Stuffed animals have been around as far back as Ancient Egypt. Undoubtedly if you have kids you have a collection of them. Although stuffed animals
Link Building is an essential aspect of SEO because of the weight that search engines, particularly Google, place on the democratic nature of links and