Category Archives: Startups

SEO – Vital to Small Business

To small business owners, SEO cannot be seen as the “end all – be all” to their potential success, but it rightfully should be considered a “must do” in order to maximize their full business potential. Based on our own situation, and finally deciding ourselves we needed to spend time on SEO, we now understand […]

SEO around the globe

SoloSEO has been quite a surprise. When we launched last November, we had no idea the draw a stand alone SEO system would have, nor the level of interest it would generate. It has been truly a whirlwind. We did some quick figuring the other day and discovered that domains from over 40 different countries […]

Starting your SEO Business: 10 Ways to Make Your Small SEO Firm Look Big

Nowadays you don’t have to be big to get big clients. After 3 months of starting up (early 2006) our own web content firm (Applied Content), we landed a big deal with a Fortune 500 company (actually in top 30 though!). It’s not that we looked like a giant corporation, but we looked big enough […]

Bloggers Lack Respect

Due to our launch of SoloSEO and our foray into blogging, I have been more sensitive to the plight of all bloggers, and to the generally less than optimum reputation of bloggers. I knew about blogging before our launch, and I got a sense from the talking heads of TV land, and the faceless voices […]

Know your competitors, before they know you.

Many see SEO strategies as a process which is only used when you are constructing your web site, or after launch to improve the site performance in SERPs, but SEO tools can also be used effectively to analyze prospective markets, even before a decision is made to start competing in a particular market.

SEO vs. Paid Search Marketing Clash

If you have not gone over and read about the tussle between Dave Pasternack and SEO pros, you must take a minute to review it, it has been quite entertaining. Our friend Michael Gray has jumped in with both feet, and his post called Dave Pasternack of Did-it.com – How to Fix Your Problem is […]

Misinformation in Entrepreneurship

On January 25, 2007 Guy Kawasaki posted a blog called “Ten Questions With Donald Trump” at the very end of the article Mr. Trump is asked to give advice to entrepreneurs, and he recommends entrepreneurs should be passionate about what they do, so they won’t give up when times get tough. I was kind of […]

Entrepreneurship… What was I thinking?

I know this is a little off topic, but since Michael has been discussing how to get your own SEO company off the ground and growing, and due to the week Michael and I just suffered through, I had to remind myself frequently on why I traded in my previous “easy” life as a corporate […]

Starting your SEO business: 5 Steps to Getting New SEO Clients

Starting your own SEO business is an exciting new adventure. This is the first of a series of tips, steps, lessons, and tutorials on how to start your own SEO business. One of the many aspects of starting out as an SEO is finding clients. We’ve put together a list of five steps to start […]